This 16-page sponsorship and exhibition guide explains how Contactless World Congress works, provides demographic information on the audience the event will attract, and sets out the options available for suppliers seeking to connect with NFCW’s 12,000+ Knowledge Centre members around the world.
This 11-page white paper makes the case for implementing mobile scan-and-go technology in store as the retail sector faces increasing pressure to build revenues and find operational efficiencies.
This 32-page white paper produced by the GSMA provides an in-depth study of the development and implementation of mobile operator China Unicom’s mobile couponing and loyalty solutions for the Chinese market.
This case study provides details on an NFC-based shopper marketing service tested by soft drinks giant Pepsi.
Wendy’s uses toll tags to speed up drive-through sales using EZ-Pass tags, while The Linux Foundation’s Jim Zemlin and the Bluetooth SIG’s Errett Kroeter explain how the Internet of Things is getting closer to a reality.
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