Banks need to engage with customers, adapt to consumers’ changing needs, and provide the best user experience to secure their role in the rapidly changing payments industry explains Dejamobile’s Lorcan Burke, before setting out how these aims can best be accomplished.
Read more…
The Internet of Things (IoT) has the power to completely transform the in-store payment and shopping experience and retailers must now ask themselves how they can use this technology to bring new and meaningful experiences to their customers, says Wirecard’s executive vice president of mobile services Jörn Leogrande.
Read more…
This eight-page white paper produced by Rambus looks at how digital wallets can benefit retailers and enable next-generation retail experiences.
Read more…
This latest issue of Mahindra Comviva’s quarterly magazine Vritti looks at the trends and technologies driving the next wave of mobile payments and digital commerce and includes articles about conversational commerce, the use of biometrics in payments and ways to address the gender gap in the uptake of mobile money.
Read more…
Rising consumer demand for efficient and personalised interactions with banks and retailers has led to a surge in the development of digital assistants and chatbots, writes Barclaycard’s managing director of future payments Nick Kerigan and director of future payments Sanjaya Shrestha.
Read more…
Rapid change in the payments market is leading to commerce experiences that are more seamless in nature and more convenient for the end user, writes Pizza Hut’s director of digital ventures Meysam Moradpour.
Read more…
Allowing customers to order and pay through a dedicated app offers convenience and choice, says Steve Flanagan, director of marketing at Starbucks Europe.
Read more…
This four-page white paper from USA Technologies (USAT) reveals the results of a six-month study testing targeted point-of-sale advertising of Apple Pay at unattended vending machines and how that translated into increased overall sales, transactions and mobile payment usage.
Read more…
Join NFC World and Bell ID to find out how banks can move beyond standard handset maker and card network schemes to provide differentiated mobile payment offerings that retain customers, attract new business and add fresh revenue streams.
Read more…
This 25-page white paper from Gemalto presents the findings of research into the expectations that young adult consumers have for the development of mobile technology and connectivity over the next 10 years.
Read more…
• Search NFCW for more about 'Marketing & Promotion'
Page 3 of 6«12345...»Last »